Cookie Policy

This policy explains how Hertfordshire Business Finance uses cookies and similar technologies when you visit our website.

What Are Cookies?

Cookies are small text files that are placed on your computer, tablet, or mobile phone when you visit a website. They are widely used to make websites work more efficiently, to improve the user experience, and to provide information to the website owner.

Cookies allow a website to recognise your device and remember certain information about your visit, such as your preferred settings or whether you have previously consented to the use of cookies. They do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

We use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a set period or until you delete them).

Types of Cookies We Use

We categorise the cookies used on our website into four types. Below is a detailed explanation of each category and the specific cookies used.

1. Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable core features such as security, form submission, and cookie consent management. Without these cookies, the website cannot function as intended. These cookies do not collect any personally identifiable information and cannot be switched off in our systems.

Cookie NameProviderPurposeDuration
__Host-next-auth.csrf-tokenHertfordshire Business FinanceProtects against cross-site request forgery (CSRF) attacks when submitting forms.Session
cookie_consentHertfordshire Business FinanceStores your cookie consent preferences so we do not ask you again on each visit.1 year

2. Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to measure and improve the performance of our site, understand which pages are the most and least popular, and see how visitors move around the site. All information collected by these cookies is aggregated and therefore anonymous.

Cookie NameProviderPurposeDuration
_gaGoogle AnalyticsRegisters a unique ID used to generate statistical data on how the visitor uses the website.2 years
_ga_*Google AnalyticsUsed by Google Analytics to collect data on the number of times a user has visited the website, as well as dates for the first and most recent visit.2 years
_gidGoogle AnalyticsRegisters a unique ID used to generate statistical data on how the visitor uses the website.24 hours
_gatGoogle AnalyticsUsed to throttle the request rate to Google Analytics, limiting data collection on high-traffic sites.1 minute

3. Functionality Cookies

These cookies allow the website to remember choices you make (such as your preferred language or the region you are in) and provide enhanced, more personalised features. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these enhanced features may not function properly.

Cookie NameProviderPurposeDuration
localeHertfordshire Business FinanceRemembers your preferred language and regional settings for a consistent experience.1 year
recently_viewedHertfordshire Business FinanceStores a list of recently viewed services or pages so you can easily return to them.30 days

4. Marketing and Advertising Cookies

These cookies are used to track visitors across websites. The intention is to display advertisements that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers. They are usually placed by advertising networks with the website operator's permission. They remember that you have visited a website and this information may be shared with other organisations such as advertisers.

Cookie NameProviderPurposeDuration
_gcl_auGoogle AdsUsed by Google AdSense to measure advertising efficiency across websites using their services.3 months
_fbpMeta (Facebook)Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.3 months
li_sugrLinkedInUsed by LinkedIn for tracking conversions, retargeting, and analytics for advertising campaigns.3 months

How to Manage Cookies

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all or some cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

Below are links to guidance on managing cookies in the most common browsers:

  • Google Chrome: Settings > Privacy and Security > Cookies and other site data
  • Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies and site data

You can also opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

Third-Party Cookies

In some cases, we use cookies provided by trusted third parties. The following section details which third-party cookies you might encounter through this site.

This site uses Google Analytics, one of the most widespread and trusted analytics solutions on the web, to help us understand how you use the site and identify ways we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content. For more information on Google Analytics cookies, see the official Google Cookies Policy.

We may also use social media buttons and/or plugins on this site that allow you to connect with social networks in various ways. For these to work, social media sites including Facebook and LinkedIn may set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

Changes to This Policy

We may update this Cookie Policy from time to time in order to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. We encourage you to periodically revisit this page to stay informed about our use of cookies and related technologies.

The date at the bottom of this page indicates when this policy was last updated. Any changes will become effective when we post the revised Cookie Policy on this website.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please do not hesitate to contact us:

You can also visit our Contact page to submit an enquiry directly.

Hertfordshire Business Finance is a trading style of Lenzie Consulting Ltd, registered in England and Wales (company number 08174104), registered office Lynch Farm, Kensworth, Dunstable, LU6 3QZ.


Last updated: February 2026